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The Postwire Blog

What do Patient/Doctor and Buyer/Salesperson have in Common?

Posted by Cliff Pollan on 08, Jul, 2014 postwire-blog-image

  Today,  we are featured in the New York Times for the use of Postwire in Healthcare. Dr. Peggy Kriss ( is highlighted as an early adopter of the Open Notes in Mental Health movement  and a sample of one of her Postwires is linked in the article for viewers

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Relationships will never be obsolete

Posted by peggy on 22, Feb, 2013

I just read Peter Elias’ intriguing article, “Relationships will never be obsolete in medicine.”  He makes the case that you don’t need a “relationship” with your airline pilot as you trust the product (the plane).  But in healthcare, because the product is “unreliable,” “we cope by replacing the uncertainties of the medical process

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Be Relevant or Be Deleted: The Top 10 Ways to Sell Value

Modern buyers turn to massive amounts of information through web searches and crowd-sourced feedback before they even think of turning to you.