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The Postwire Blog

Relationships will never be obsolete

Posted by peggy on 22, Feb, 2013

I just read Peter Elias’ intriguing article, “Relationships will never be obsolete in medicine.”  He makes the case that you don’t need a “relationship” with your airline pilot as you trust the product (the plane).  But in healthcare, because the product is “unreliable,” “we cope by replacing the uncertainties of the medical process

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Successful Startups – “I’ve got your back”

Posted by Cliff Pollan on 20, Feb, 2013

When people find out that I have done a bunch of start-ups, they often ask me: what does it take to succeed? I often think it’s the depth and strength of the relationships between team members. All too often, I find it hard to convey what that means. I heard

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Selling Value Using Content & Smarts

Posted by Cliff Pollan on 04, Dec, 2012

This past weekend, I was on a panel at Harvard Business School’s Entrepreneurship Conference. The panel discussed getting new customers. Mark Roberge, Hubspot’s SVP  of Sales & Service, was moderator. Mark described a lesson-loaded example of a sales representative using content and smarts in the sales process. Customer: Downloaded a 10

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