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Marketers can learn something from “Lean Startup”

Posted by craig on 01, Jun, 2010

On Thursday, May 27, many of us from the VisibleGains team went to the Rattlesnake on Boyleston Street for “Lean Into Spring with MassChallenge and Lean Startup Circle Boston”.  It was a packed room with 250 entrepreneurs, venture capitalists, angel investors, and other Lean Startup practitioners.  We’ve been practicing Lean

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Be Relevant or Be Deleted: The Top 10 Ways to Sell Value

Modern buyers turn to massive amounts of information through web searches and crowd-sourced feedback before they even think of turning to you.