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The Postwire Blog

Embrace your buyer’s power position

Posted by Cliff Pollan on 13, Oct, 2014 30861452_m

Cliff Pollan, CEO, Postwire It’s virtually impossible to disagree—and foolish to disregard—that buyers today are in control. They search the web and connect with their social networks way before they connect with salespeople. So, as you’d expect, many CEO’s and C-suite executives are challenging their teams to develop strategies that

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Eyeball Your Prospect – Virtually

Posted by Cliff Pollan on 29, May, 2014 8316110_m

  Turn on your camera. Yesterday, I was on my third meeting with a prospective client.  They set it up on their Bluejeans account. Different than many virtual meetings, it was a video call by default. Early in April, I  had a four way meeting with a prospect on their

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The Evolution Of The Salesperson [Infographic]

Posted by craig on 08, Nov, 2012

Buyers are more knowledgeable, more connected and busier. Salespeople must evolve and sell value. The writing is on the wall: Be #RELEVANT or #DELETED! No more me, me, me! It’s all about the customer. #SALES Be #RELEVANT or #DELETED [infographic] [tweet] Rapid emergence of social web changes everything. #SALES Be #RELEVANT or #DELETED [infographic]

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How to Write the Perfect Blog Post

Posted by Carrie on 02, Jul, 2012

By sharing access to great thinking, we all get smarter. That’s what prompts me to share this graphical summary of how to write the perfect blog post created by Derek Halpern of Social Triggers. Thank you, Derek! More great blog posts written = more great content items you can share

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